Серия книг «The Portable MBA Series» — 5 книг

This essential addition to the acclaimed Portable MBA Series contains an important group of concepts and skills in order to understand the business environment along with a framework for making business decisions. Demonstrates how to assess economic news and apply this information to business forecasting and such problems as pricing product and whether to initiate a marketing campaign. Features an economic tool kit which explains economic indicators, the Federal Reserve's role, foreign trade and exchange rates, how to analyze demand for a product and pricing cost benefit evaluation. Includes numerous examples and case studies.

Издание на английском языке.

This essential addition to the acclaimed Portable MBA Series contains an important group of concepts and skills in order to understand the business environment along with a…

This practical, easy-to-use guide gives you instant access to the cutting-edge ideas and hard-won wisdom of one of today's leading experts on project management, Eric Verzuh. Using real-world examples, Verzuh delivers all the information you need to navigate every complex project management issue. This revised Third Edition also includes downloadable, customizable forms to help you plan your project. You'll learn how to build and coordinate teams, set realistic schedules and budgets, design a plan step-by-step, manage expectations, and handle small or large projects.
As the business world has changed, so has project management - and so has this bestselling, comprehensive resource, with important new chapters on Microsoft Project, the PMP exam, and coverage of hot topics such as Enterprise Project Management, Project Portfolio Management, and applying Lean principles to project management. For the best practices and the latest advice on project management, this is the only resource you need.

This practical, easy-to-use guide gives you instant access to the cutting-edge ideas and hard-won wisdom of one of today's leading experts on project management, Eric Verzuh.…

Learn how to maintain a firm grasp of a project throughout its development, how to forecast with greater accuracy and how to ensure the successful launch of a product. Covers new consumer and industrial products, the latest services and technologies. Contains a slew of examples and case studies to illustrate concepts.

Learn how to maintain a firm grasp of a project throughout its development, how to forecast with greater accuracy and how to ensure the successful launch of a product. Covers new…

The Fast Forward MBA in Project Management brings you the information you need when you need it most - now! This practical, easy-to-use guide gives you instant access to the cutting-edge ideas and hard-won wisdom of one of today's leading experts on project management. In short, lively segments using real-world examples, it delivers the information you need to navigate complex project management issues. You'll find brief descriptions of key concepts, tips on real-world applications, compact case studies, the most sought-after skills, and warnings on how to avoid pitfalls. Here are all the tools you need to manage even the most complex project.

You'll discover how to:
- Coordinate a team by getting everyone to agree on the objectives and schedules;
- Find the best sponsor for your specific project;
- Set a realistic schedule and budget projections;
- Outline and build a specific project plan, step-by-step;
- Make accurate estimates and better manage the expectations of customers as well as management;
- And much more.

The Fast Forward MBA in Project Management brings you the information you need when you need it most - now! This practical, easy-to-use guide gives you instant access to the…

A totally revised new edition of the bestselling guide to business school basics.
The bestselling book that invented the "MBA in a book" category, The Portable MBA Fifth Edition is a reliable and information-packed guide to the business school curriculum and experience. For years, professionals who need MBA-level information and insight-but don?t need the hassle of business school-have turned to the Portable MBA series for the very best, most up-to-date coverage of the business basics.
This new revised and expanded edition continues that long tradition with practical, real-world business insight from faculty members from the prestigious Darden School at the University of Virginia. With 50 percent new material, including new chapters on such topics as emerging economies, enterprise risk management, consumer behavior, managing teams, and up-to-date career advice, this is the best Portable MBA ever.
- Covers all the core topics you?d learn in business school, including finance, accounting, marketing, economics, ethics, operations management, management and leadership, and strategy; - Every chapter is totally updated and seven new chapters have been added on vital business topics; - Includes case studies and interactive web-based examples.
Whether you own your own small business or work in a major corporate office, The Portable MBA gives you the comprehensive information and rich understanding of the business world that you need.

A totally revised new edition of the bestselling guide to business school basics.
The bestselling book that invented the "MBA in a book" category, The Portable MBA Fifth…