Автор
Thomas Eisenmann
  • 2 книги
  • 1 читатель
5.0
1оценка
Рейтинг автора складывается из оценок его книг. На графике показано соотношение положительных, нейтральных и негативных оценок.
5.0
1оценка
5 1
4 0
3 0
2 0
1 0
без
оценки
0

Thomas Eisenmann — новинки

  • Why Startups Fail A New Roadmap for Entrepreneurial Success Thomas Eisenmann
    ISBN: 978-0-593-23939-1
    Год издания: 2021
    Издательство: Currency
    If you want your startup to succeed, you need to understand why startups fail. "Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading." (Eric Ries, founder and CEO, LTSE, and New York Times best-selling author of The Lean Startup and The Startup Way) Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready”, founders risk wasting time and capital on the wrong solutions. False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. Speed Traps. Despite the pressure to “get big fast”, hypergrowth can spell disaster for even the most promising ventures. Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise - from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles - Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them.
  • Internet Business Models: Text and Cases with Teledesic Case CD-ROM Thomas R. Eisenmann
    ISBN: 0072508345
    Язык: Русский
    Internet Business Models rigorously analyzes the different business models employed by Internet companies. The book examines eight Internet business models: access providers, portals, content providers, retailers, brokers, market makers, networked