Лучшие книги Даниэля Канемана

Эта книга полностью изменит вашу жизнь: ведь речь в ней о нерациональных поступках и неверных решениях, о том, как неправильно мы порой используем наше мышление. Точнее, оба типа мышления, которые имеются в нашем распоряжении: "быстрое" (автоматическое, инстинктивное, эмоциональное) и "медленное" (рациональное и логическое). Переоценка собственной личности, чрезмерный оптимизм, приводящий к неизбежным ошибкам в планировании.... Как с этим бороться? Ответы — на страницах одного из главных бестселлеров нашего времени.

Два одинаково уважаемых врача могут поставить пациенту совершенно разные диагнозы. Два одинаково честных судьи — вынести абсолютно разные вердикты по одному делу. Два одинаково опытных специалиста по подбору персонала — выбрать на одну и ту же должность разных соискателей... Почему это происходит? От чего зависит? Могут ли на такие важные решения влиять…

Перед Вами фундаментальный труд по психологии принятия решений. Ссылки на отдельные работы этих авторов достаточно часто встречаются в академической литературе, но полный сборник этих статей на русском языке опубликован впервые. Выход этой книги, безусловно, важное событие для специалистов в области управления, стратегического планирования, принятия решений, поведения потребителей и т.д.
Книга представляет интерес для специалистов в области менеджмента, экономики, психологии, как в теории, так и в практике, которые имеют дело с такой сложной и интересной областью человеческой деятельности, как принятие решений.
You can see a fundamental work on psychology of decision-making. The references to separate works of these authors can be found often enough in the academic literature, but the complete volume of these articles has been published in Russian for the first time. The issue of this book is undoubtedly an important event for the experts in the field of management, strategic planning, decision-making, consumers' conduct etc.
The book is of interest to the experts in the field of management, economy, psychology, in theory as well as in practice, who deal with such complex and interesting sphere of human action as decision-making.

Choices, Values, and Frames presents an empirical and theoretical challenge to classical utility theory, offering prospect theory as an alternative framework. Extensions and applications to diverse economic phenomena and to studies of consumer behavior are discussed. The book also elaborates on framing effects and other demonstrations that preferences are constructed in context, and it develops new approaches to the standard view of choice-based utility. As with the classic 1982 volume, Judgment Under Uncertainty, this volume is comprised of papers published in diverse academic journals. The editors have written several new chapters and a preface to provide a context for the work.

В книге рассматривается широкий круг проявлений внимания в восприятии и поведении, методы и результаты экспериментальных исследований, а также основные проблемы психологии внимания и различные его теории, сформулированные в классической и когнитивной психологии, представлен оригинальный теоретический подход автора.
Книга предназначена для специалистов в области познавательных процессов, студентов-психологов и представителей смежных областей знания.

The thirty-five chapters in this book describe various judgmental heuristics and the biases they produce, not only in laboratory experiments but in important social, medical, and political situations as well. Individual chapters discuss the

Judgment pervades human experience. Do I have a strong enough case to go to trial? Will the Fed change interest rates? Can I trust this person? This book examines how people answer such questions. How do people cope with the complexities of the world economy, the uncertain behavior of friends and adversaries, or their own changing tastes and personalities? When are people's judgments prone to bias, and what is responsible for their biases? This book compiles psychologists' best attempts to answer these important questions.

The nature of well-being is one of the most enduring and elusive subjects of human inquiry. Well-Being draws upon the latest scientific research to transform our understanding of this ancient question. With contributions from leading authorities in psychology, social psychology, and neuroscience, this volume presents the definitive account of current scientific efforts to understand human pleasure and pain, contentment and despair. The distinguished contributors to this volume combine a rigorous analysis of human sensations, emotions, and moods with a broad assessment of the many factors, from heredity to nationality, that bear on our well-being. Using the tools of experimental science, the contributors confront the puzzles of human likes and dislikes. Why do we grow accustomed and desensitized to changes in our lives, both good and bad? Does our happiness reflect the circumstances of our lives or is it determined by our temperament and personality? Why do humans acquire tastes for sensations that are initially painful or unpleasant? By examining the roots of our everyday likes and dislikes, the book also sheds light on some of the more extreme examples of attraction and aversion, such as addiction and depression. Among its wide ranging inquiries, Well-Being examines systematic differences in moods and behaviors between genders, explaining why women suffer higher rates of depression and anxiety than men, but are also more inclined to express positive emotions. The book also makes international comparisons, finding that some countries' populations report higher levels of happiness than others. The contributors deploy an array of methods, from the surveys and questionnaires of social science to psychological and physiological experiments, to develop a comprehensive new approach to the study of well-being. They show how the sensory pleasures of the body can tells us something about the higher pleasures of the mind and even how the effectiveness of our immune system can depend upon the health of our social relationships.