Бумажные издания
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Как продать Колесо Говард Стивенс
ISBN: 985-483-002-0, 0-684-85601-8 Год издания: 2003 Издательство: Попурри Язык: Русский Широкому кругу читателей, озабоченных сбытом продукции, поможет найти верный путь к успеху эта история, рассказанная авторами в стиле, напоминающем древние притчи.
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Selling the Wheel: Choosing the Best Way to Sell for You, Your Company, Your Customers Говард Стивенс
ISBN: 0684856018, 9780684856018 Год издания: 2001 Издательство: Touchstone Язык: Английский Jeff Cox displayed his remarkable gift for translating complex theories into entertaining stories as the coauthor of Zapp! and The Goal. Now, in collaboration with sales and marketing guru Howard Stevens, CEO of the H. R. Chally Group, he tells a story in the style of an ancient parable to reveal vital lessons gleaned from decades of research on salespeople and customers -- lessons that will help you identify the right way to sell successfully. Selling the Wheel recounts the story of Max, the resourceful fellow who invented the Wheel and found himself faced with the challenge of convincing people to accept his breakthrough innovation. In…
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Произведения