Книги издательства «Elsevier» по рейтингу

This book presents a short introduction to continuous-time financial models. An overview of the basics of stochastic analysis precedes a focus on the Black–Scholes and interest rate models. Other topics covered include self-financing strategies, option pricing, exotic options and risk-neutral probabilities. Vasicek, Cox−Ingersoll−Ross, and Heath–Jarrow–Morton interest rate models are also explored.
The author presents practitioners with a basic introduction, with more rigorous information provided for mathematicians. The reader is assumed to be familiar with the basics of probability theory. Some basic knowledge of stochastic integration and differential equations theory is preferable, although all preliminary information is given in the first part of the book. Some relatively simple theoretical exercises are also provided.

This book presents a short introduction to continuous-time financial models. An overview of the basics of stochastic analysis precedes a focus on the Black–Scholes and interest…

his, ‘The Channels of Acupuncture’, is Giovanni’s latest book. The focus is upon the Luo, Muscle and Divergent secondary channels, the Cou Li and Huang membranes, and the Eight Extraordinary Channels in addition to the Main Channels. However, over a third of the book is dedicated to the Eight Extraordinary Channels providing the reader with the most in-depth information available in the English language. Giovanni gives unique insights from his 33 years of clinical practice combined with an unparalleled and detailed interpretation of the classical texts. With his trademark, crystal clear writing style and superb colour drawings, Giovanni illuminates the pathways, pathology, diagnosis, and treatment of all the channels.

Giovanni brings to life the use of acupuncture points according to the dynamics of the Qi in the channel system, not just the use of points according to their function. To give an example: LIV-3 Taichong may be selected for its function of moving stagnant Liver-Qi. However, combining it with LI-4 Hegu achieves a balance of Yin and Yang, alongside a balance of arm and leg channels. When moving Qi, a combination of arm and leg points boosts the Qi-moving effect of the points. Therefore, LIV-3 is seen in both the context of its function and the Qi dynamics of the channel system.

his, ‘The Channels of Acupuncture’, is Giovanni’s latest book. The focus is upon the Luo, Muscle and Divergent secondary channels, the Cou Li and Huang membranes, and the Eight…

Knowledge and best practice in this field are constantly changing. As new research and experience broaden our understanding, changes in research methods, professional practices, or medical treatment may become necessary.
Practitioners and researchers must always rely on their own experience and knowledge in evaluating and using any information, methods, compounds, or experiments described herein. In using such information or methods they should be mindful of their own safety and the safety of others, including parties for whom they have a professional responsibility.
With respect to any drug or pharmaceutical products identified, readers are advised to check the most current information provided (i) on procedures featured or (ii) by the manufacturer of each product to be administered, to verify the recommended dose or formula, the method and duration of administration, and contraindications. It is the responsibility of practitioners, relying on their own experience and knowledge of their patients, to make diagnoses, to determine dosages and the best treatment for each individual patient, and to take all appropriate safety precautions.
To the fullest extent of the law, neither the Publisher nor the authors, contributors, or editors, assume any liability for any injury and/or damage to persons or property as a matter of products liability, negligence or otherwise, or from any use or operation of any methods, products, instructions, or ideas contained in the material herein.

Knowledge and best practice in this field are constantly changing. As new research and experience broaden our understanding, changes in research methods, professional practices,…

Machine Learning and Data Science in the Power Generation Industry explores current best practices and quantifies the value-add in developing data-oriented computational programs in the power industry, with a particular focus on thoughtfully chosen real-world case studies. It provides a set of realistic pathways for organizations seeking to develop machine learning methods, with a discussion on data selection and curation as well as organizational implementation in terms of staffing and continuing operationalization. It articulates a body of case study–driven best practices, including renewable energy sources, the smart grid, and the finances around spot markets, and forecasting.

Machine Learning and Data Science in the Power Generation Industry explores current best practices and quantifies the value-add in developing data-oriented computational programs…

The Practice of Chinese Medicine is a companion volume of the Foundations of Chinese Medicine, illustrating the application of the theories of Chinese medicine to the treatment of various diseases with both acupuncture and Chinese herbs. The book discusses the treatment of 43 common disease symptoms, 13 more than in the first edition.

For each disease, the discussion includes aetiology, pathology, identification of patterns, treatment of each pattern with acupuncture and Chinese herbs, prognosis, and the Western medical differential diagnosis linking Western and Chinese symptomatology. A particular feature of the book is a lengthy appendix discussing the principles of combination of points in a detailed and innovative way. The original chapter on mental-emotional problems has been expanded into four new ones and depression and anxiety are discussed. The chapters on mental emotional problems discuss the nature and clinical application of Shen, Hun, Po, Yi and Zhi in detail.

The Practice of Chinese Medicine is a companion volume of the Foundations of Chinese Medicine, illustrating the application of the theories of Chinese medicine to the treatment of…

Obstetrics and Gynaecology in Chinese Medicine is a complete and detailed textbook of this speciality in Chinese medicine with the diagnosis and treatment with acupuncture and Chinese herbs. The author bases his exposition on modern and ancient Chinese books, always integrated with his long clinical experience. Many new approaches are discussed throughout the book, for example the simultaneous deficiency of both Kidney-Yin and Kidney-Yang in women, the peculiar aetiological factors applying to women, and the effect of sexual activity in gynaecological complaints. The book deals with the diagnosis and treatment of women's gynaecological and obstetric disorders including endometriosis and polycystic ovary syndrome.

Obstetrics and Gynaecology in Chinese Medicine is a complete and detailed textbook of this speciality in Chinese medicine with the diagnosis and treatment with acupuncture and…

Medical knowledge is constantly changing. As new information becomes available, changes in treatment,
procedures, equipment and the use of drugs become necessary. The authors, editors, contributors and the
publisher have, as far as it is possible, taken care to ensure that the information given in this text is accurate
and up-to-date. However, readers are strongly advised to confirm that the information, especially with regard
to drug dose/usage, complies with current legislation and standards of practice. Please consult full prescribing
information before issuing prescriptions for any product mentioned in the publication.

Medical knowledge is constantly changing. As new information becomes available, changes in treatment,
procedures, equipment and the use of drugs become necessary. The authors,…

Treatment of Emotional and Mental Disharmonies with Acupuncture and Chinese Herbs.

THE PSYCHE IN CHINESE MEDICINE comprehensively discusses the treatment of mental-emotional disorders with both acupuncture and herbal medicine. Suitable for practitioners and students of Chinese medicine it discusses first the aetiology, pathology and diagnosis of mental disorders. It explores the nature of the Mind (Shen), Ethereal Soul (Hun), Corporeal Soul (Po), Intellect (Yi) and Will-Power (Zhi) and then presents the diagnosis and treatment of the most common psychological disorders with both acupuncture and Chinese herbs in detail. Specific chapters focus on the treatment of common conditions including depression, anxiety, insomnia, panic attacks, bipolar disorder and Attention Deficit Hyperactivity Disorder. Each condition is illustrated with case histories from the author's 35 years-long practice.

Treatment of Emotional and Mental Disharmonies with Acupuncture and Chinese Herbs.

THE PSYCHE IN CHINESE MEDICINE comprehensively discusses the treatment of mental-emotional…

The upcoming 5G specifications from 3GPP, to be available in 2018, will include LTE-Advanced Pro as well as a new 5G radio-access technology. This practical and very successful book, written by engineers working closely with 3GPP, gives insight into the newest technologies and standards adopted by 3GPP, with detailed explanations of the specific solutions chosen and their implementation in LTE, LTE-Advanced, and LTE-Advanced Pro, as well as providing a detailed description of the path to 5G and the associated underlying technologies. This edition has been thoroughly revised and updated to reflect the large extensions to LTE as introduced in 3GPP Releases 12 and 13 and the role of LTE in the upcoming 5G era. New to this edition includes updated content on: 4G and 5G Radio Access Spectrum for 4G and 5G Machine-Type Communication Device-to-Device Communication License-assisted Access Full-dimension MIMO Small-cell enhancements, eIMTA, FDD+TDD aggregation, dual connectivity Requirements on and general structure of 5G wireless access, addressing the existing and new usage scenarios for 5G Technical solutions for the new 5G radio-access technology The authors of this book all work at Ericsson Research and have been deeply involved in 3G and 4G development and standardization. They are leading experts in the field and are today actively contributing to the standardization of 4G and 5G within 3GPP.

The upcoming 5G specifications from 3GPP, to be available in 2018, will include LTE-Advanced Pro as well as a new 5G radio-access technology. This practical and very successful…

Whatever your level of experience, the "Dance Music Manual" is packed with sound advice, techniques and practical examples to help you achieve professional results. Written by a professional producer and remixer, this book offers a comprehensive approach to music production, including knowledge of the tools, equipment and different dance genres. Get more advice and resources from the book's official website.
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Included in the new edition are sections on recording instruments alongside new chapters covering more dance music genres. -
Examines all aspects of music production, from sound design, compression & effect to mixing & mastering to publishing & promoting, to help you become a better producer. -
The companion CD provides sample and example tracks, demonstrating the techniques used in the book.

Whatever your level of experience, the "Dance Music Manual" is packed with sound advice, techniques and practical examples to help you achieve professional results. Written by a…

Students often tend to regard diseases of the nervous system as a difficult subject. This book has surely dispelled that traditional belief, as testified by the success of the four previous editions, spanning almost a quarter of a century. The authors have managed to make the nervous system and its disorders accessible in several ways. First and foremost, they have used every possible opportunity to include illustrations, especially simple line drawings, whenever the subject allowed it. In this way the structure and functions of the nervous system, baffling at first sight, are lucidly explained, part by part. Thanks to their didactic guidance, the student will eventually find the matter less complicated than the street map of inner London. Secondly, the text has been restricted to bare essentials. Students do not have to wade through a wilderness of words in order to grasp the key elements they need to know. Finally, between the traditional signposts of physical examination, technical investigations and traditional disease categories, the authors have made ample room for a didactic discussion of the variety of symptoms that bring patients to the neurologist or neurosurgeon - from loss of smell to problems of memory. After all, the patient is the point of departure in medicine. Like a convenient travel guide that leads the tourist to memorable sights, the book will teach the student - and remind the physician - how to understand, recognize and treat disorders of the brain, spinal cord, nerves and muscle. In this fifth edition the authors have taken account of new developments, while preserving the admirable clarity and simplicity that make it stand out from other textbooks.

Students often tend to regard diseases of the nervous system as a difficult subject. This book has surely dispelled that traditional belief, as testified by the success of the…

In his latest book, Bernard Farber discusses kinship in American society in terms of "conceptions of collaterality" - that is, cognitive maps of "geneological distances among relatives."

In his latest book, Bernard Farber discusses kinship in American society in terms of "conceptions of collaterality" - that is, cognitive maps of "geneological distances among…

This new textbook in Signals and Systems provides a pedagogically-rich approach to what can oftentimes be a mathematically 'dry' subject. Chaparro introduces both continuous and discrete time systems, then covers each separately in depth. Careful explanations of each concept are paired with a large number of step by step worked examples. With features like historical notes, highlighted 'common mistakes,' and applications in controls, communications, and signal processing, Chaparro helps students appreciate the usefulness of the techniques described in the book. Each chapter contains a section with Matlab applications.

This new textbook in Signals and Systems provides a pedagogically-rich approach to what can oftentimes be a mathematically 'dry' subject. Chaparro introduces both continuous and…

Издание на английском языке.Drugs During Pregnancy and Lactation.

Traditionally, international business (IB) texts survey the field from a U.S. perspective, going on to compare the U.S. to the rest of the business world. This text addresses IB from a purely multinational perspective. International Business is examined from the U.S. angle, going on to address IB issues from other countries' perspectives, what we call the "Reverse Perspective".
In accomplishing the U.S. and the Reverse Perspective approaches, the authors interview business executives and politicians from a number of countries, i.e. the U.S., Canada, Mexico, Brazil, Colombia, Argentina, India, Hong Kong, Taiwan, China, Japan, South Korea, Germany, Italy, Russia, etc. The interviews are incorporated at appropriate points in the text as first-hand information providing a multinational flavor to IB from each country's representatives.
Cases include: Air Arabia, Gap, Diebold Inc, Matsushita, AMSUPP, NIKE, China Eastern Airlines, Luton & Dunstable Hospital, Harley Davidson, Cassis de Dijon, Green investments in Belize, Chicago Food and Beverage Company, Advanced Software Analytics. -
Covers international business issues from a multinational perspective. A focus on different groups of countries, i.e. developed, newly developed, developing, EU. -
Unique structure with multinational issues covered in the first four parts. Then specific countries of the world presented in the fifth part where multinational/IB issues from the first four parts become especially meaningful. -
Each chapter features the Reverse Perspective Case that provides material for discussion and/or case analysis from a global perspective not necessarily that of the U.S. -
Website to support the text and lecturer.

Формат: 18,5 см x 26 cм.

Traditionally, international business (IB) texts survey the field from a U.S. perspective, going on to compare the U.S. to the rest of the business world. This text addresses IB…

MEASURING THE USER EXPERIENCE was the first book that focused on how to quantify the user experience. Now in the second edition, the authors include new material on how recent technologies have made it easier and more effective to collect a broader range of data about the user experience.
As more UX and web professionals need to justify their design decisions with solid, reliable data, MEASURING THE USER EXPERIENCE provides the quantitative analysis training that these professionals need. The second edition presents new metrics such as emotional engagement, personas, keystroke analysis, and net promoter score. It also examines how new technologies coming from neuro-marketing and online market research can refine user experience measurement, helping usability and user experience practitioners make business cases to stakeholders.
The book also contains new research and updated examples, including tips on writing online survey questions, six new case studies, and examples using the most recent version of Excel.
You can learn which metrics to select for every case, including behavioral, physiological, emotional, aesthetic, gestural, verbal, and physical, as well as more specialized metrics such as eye-tracking and clickstream data.
You can find a vendor-neutral examination of how to measure the user experience with web sites, digital products, and virtually any other type of product or system.
You can discover in-depth global case studies showing how organizations have successfully used metrics and the information they revealed. It includes articles, tools, spreadsheets, presentations, and other resources to help you effectively measure the user experience.

MEASURING THE USER EXPERIENCE was the first book that focused on how to quantify the user experience. Now in the second edition, the authors include new material on how recent…

Join videogame industry veteran Michael Thornton Wyman on a series of detailed, behind-the-scenes tours with the teams that have made some of the most popular and critically acclaimed videogames of the modern era. Drawing on insider's perspectives from a wide variety of teams, learn about the creation of a tiny, independent game project (World of Goo), casual game classics (Diner Dash, Bejeweled Twist), the world's most popular social game (FarmVille) as well as the world's most popular MMORPG (World of Warcraft), PC titles (Half Life 2) to AAA console games (Madden NFL 10), and modern-day masterpieces (Little Big Planet, Rock Band, Uncharted 2: Among Thieves). Hear directly from the creators about how these games were made, and learn from their stories from the trenches of videogames production. This book is an excellent resource for those working directly on game design or production, for those aspiring to work in the field, or for anyone who has wondered how the world's greatest videogames get made.

Join videogame industry veteran Michael Thornton Wyman on a series of detailed, behind-the-scenes tours with the teams that have made some of the most popular and critically…