Роберт Рейман — новинки

Алан Купер начал работу над первым изданием этой книги 20 лет назад. Он убеждал программистов в том, что пришла пора шагнуть навстречу пользователям и начать писать программы, которые будут им нравиться. В наши дни сложилась совершенно иная ситуация — оцифровка всех видов информации заставила пользователей с головой окунуться в новые технологии. Четвертое издание книги учитывает все изменения в отрасли, произошедшие за последние семь лет, с сохранением всех идей из предыдущих изданий, не потерявших актуальности. Проектирование взаимодействия — это ориентированный на человека подход проектирования интерактивных цифровых продуктов, сред,…

This completely updated volume presents the effective and practical tools you need to design great desktop applications, Web 2.0 sites, and mobile devices. You'll learn the principles of good product behavior and gain an understanding of Cooper's Goal Directed Design method, which involves everything from conducting user research to defining your product using personas and scenarios. Ultimately, you'll acquire the knowledge to design the best possible digital products and services.

When the first edition of About Face was published in 1995, the idea of designing products based on human goals was a revolutionary concept. Thanks to the work of Alan Cooper and other pioneers, interaction design is now widely recognized as a unique and vital discipline, but our work is far from finished.

This completely updated volume presents the effective and practical tools you need to design great desktop applications, Web 2.0 sites, and mobile devices. This book will teach you the principles of good product behavior and introduce you to Cooper's Goal-Directed Design method, from conducting user research to defining your product using personas and scenarios. In short, About Face 3 will show you how to design the best possible digital products and services.

First published seven years ago-just before the World Wide Web exploded into dominance in the software world-About Face rapidly became a bestseller. While the ideas and principles in the original book remain as relevant as ever, the examples in